Toward A New Paradigm of Marketing Gajah Mada International /Journal of Business, Magister Manajemen Universitas Gajah Mada : Vol.4 No.3, September 2002 (hal 397-410)

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Gadjah Mada International

Toward A New Paradigm of Marketing Gajah Mada International /Journal of Business, Magister Manajemen Universitas Gajah Mada : Vol.4 No.3, September 2002 (hal 397-410)

Rifai, Harif Amali - Personal Name; Sugioko, Sofian - Personal Name;

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Penerbit: Yogyakarta : MM-UGM., 2002
Deskripsi Fisik: -
Bahasa
ISBN/ISSN: 1411-1128
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Subyek: Information System
marketing
customer discontent
customers prefences
sensitive to customer
shift the marketing approach
Job performance
Informafion Sysfem, Job Performance
antecedent variable
intervening variable
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Toward A New Paradigm of Marketing Gajah Mada International /Journal of Business, Magister Manajemen Universitas Gajah Mada : Vol.4 No.3, September 2002 (hal 397-410)

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