Factors Affecting Choice in A Multi-Stage Model, The Influence of Saliency and Similarity on Retrieval Set and the Implication of Context Effect on Consideration Set Gajah Mada International /Journal of Business, Magister Manajemen Universitas Gajah Mada : Vol.11 No.3, September-Desember 2009 (hal 361-391)

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Factors Affecting Choice in A Multi-Stage Model, The Influence of Saliency and Similarity on Retrieval Set and the Implication of Context Effect on Consideration Set Gajah Mada International /Journal of Business, Magister Manajemen Universitas Gajah Mada : Vol.11 No.3, September-Desember 2009 (hal 361-391)

Susanto, Yulius Kurnia - Personal Name; Santosa, Eric - Personal Name;

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Penerbit: Yogyakarta : MM-UGM., 2009
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Bahasa
ISBN/ISSN: 1411-1128
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Subyek: Earnings
capital structure
earnings response coefficient
growth opportunity
systematic risk
Earnings Persistence
audit reputation
profitability, firm size
share volatility
Consideration Set
context effect
retrieval set
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